According to Instagram statistics, this social network already has around 800 million active users every month. As a digital marketing channel, Instagram is increasingly used by businesses that are constantly trying to provide more followers to this powerful photo-sharing network.
The problem is that
many people do not invest much effort into managing their profiles daily, which
would generate real business results. They want quick and easy tips that
almost never work out as desired.
Here are the top three
tips to help you gain more
followers and popularity on
Instagram, and while none of them guarantee overnight success, these tips will
still boost your followers' balance and engagement.
1.
Publish once to up to three times a day
The best way to
generate great results for your business through Instagram is to stay active
online. But how many times a week should you post photos? That, of
course, depends on your goal. The Instagram profiles with the most
followers post about 95 photos per month, ie 3 photos per day.
The best thing you can
do is get your posts to be highly engaging and positive, which means you have
created your network organically.
The worst thing a
brand can do is buy Instagram followers because they will never be authentically
attached to posts. Those profiles may have a lot of likes and generic
comments like "Cool", "Great Photography", etc., but true
followers will feel the illusion. Additionally, if you buy followers and
Instagram finds out, you run the risk of having your profile banned.
2.
Understand the algorithm on Instagram
Instagram has an
algorithm that changes the way posts are displayed on the homepage. Right
now the network is showing us the first posts that we think are most
interesting to us according to what we "like" or what we respond to.
This means that you
first see photos posted by your best friends, while posts from companies you
rarely "like" and comment on will appear last.
As an end-user of the
network, this may not seem so bad at first glance. However, from a company
perspective, you will want to be available to as many people as possible and
have your podcasts displayed immediately after the app is turned on. While
this is definitely a challenge, it is not impossible. The most important
thing you must know is the following: the end-user has total control.
If users are often
involved in your company postings, then your photos will be shown to them quite
often. This means that the key thing for any company that wants to reach
out to its Instagram audience is to publish high-quality content that will be
interesting and enticing to users.
Here are some ideas
for interesting photos: behind-the-scenes highlights, reposting popular photos,
video announcements, award-winning posts, current-events postings or telling
interesting and inspiring stories from users.
3. Think carefully about the title of your post
Since we know that the
key to working with the Instagram algorithm is to create high-quality content
that is interesting to the audience, it is important to pay attention to
devising fun headlines. If you are in a hurry to post a new photo, the
title is the one you are thinking about last. However, a really good title
can be key to photography.
An interesting and
well-thought-out headline will absolutely help you earn a "likes" or
comment because the post will trigger an emotional response.
Photo captions can
often sound like inspirational speeches. This kind of authentic and
inspiring title is great for animating followers. Buy Instagram Followers indicate that your followers liked your post.
Put a little more
effort into creating your Instagram follower’s strategy and just stay committed
and the results will follow.
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